CRM & Sales Systems
Import leads, deals, stages, and customer attributes via API or exports.
Web events via GTM
Track on-site interactions through Google Tag Manager and JS events.
Databases
Connect internal datasets to enrich models and reporting.
Advertising platforms (client-controlled activation)
AdReactiv can export aggregated predictive segments for activation in platforms such as Meta Ads or Google Ads, solely under the client’s instruction.
Note: AdReactiv does not process advertising platform data.